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Fujifilm has announced the launch of the latest addition to its X Series of premium mirrorless digital cameras, FUJIFILM X-E3.

 

Talking about the features, the X-E3 is a Compact and lightweight body camera and features APS-C 24.3 megapixel X-Trans CMOS III sensor and the X-Processor Pro high-speed image processing engine. The X-E3's is available in Black & Silver colors and is priced at Rs.70,999/- (Body only), while the XE3 with 18-55 kit is priced at ₨.102,999/- and XE-3 with 23mm F2 kit is priced at₨.89,999/-.

 

The X-E3 is capable of recording both Full HD and 4K video. Users can output recorded video to an external monitor, via the HDMI port, and input audio from an external microphone. The device also features Bluetooth low energy wireless communication which can be paired with the smartphone or tablet device for easy transfer of pictures taken.

 

The LCD monitor, on the back of the camera, uses a static touchscreen panel which supports the conventional “Touch Shot”, “Touch AF” and “Focus Area Selection” capabilities. An all-new “Touch Function” feature is available on the X-E3, which enables gesture control like flick and pinch zoom, to further enhance touchscreen operation. The AF algorithm has been updated to enhance the camera's performance for tracking a moving subject.

 

According to the company, Fujifilm Group aims to capture No.1 market share in the premium mirrorless camera market by 2019, promoting the X Series that continues to evolve with outstanding image quality, fast speed and mobility and the launch of the FUJIFILM X-E3 is in line with the Company’s plans.

 

Commenting on the occasion, Yasunobu Nishiyama, Managing Director, Fujifilm India Pvt. Ltd. said, “The X series was first introduced in March 2011 and is now the most widely accepted mirrorless camera among photographers across the world. In India too, we see much potential in the Mirrorless Camera Segment due to the rise in professional photography, increase in Wedding Photography and Commercial Photography for Brand communication and advertisements and increased use of Social Media to showcase ones work,. The advantage of an X Series mirrorless camera lies in its compact size packed with cutting edge innovative technology and unique features that provide great controls along with excellent color reproduction and image quality. Our latest offering - FUJIFILM X-E3 is built from the essence of minimalism and has been refined to maximize functional performance to its utmost limit. Our endeavor will always be to continuously delight our customers by launching exciting new X Series line up in the coming years as well.”

Tags: Fujifilm, FUJIFILM X-E3 in India,  FUJIFILM X-E3, xe 3, DSLR Cameras, Mirrorless Camera Market, Global Camera Market, Yasunobu Nishiyama, Yasunobu Nishiyama managing director fujifilm india, varindia

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