Bank of Maharashtra gets WhatsApp banking service by Route Mobile

By VARINDIA - 2022-01-14

Bank of Maharashtra gets WhatsApp banking service by Route Mobile

Cloud communication company Route Mobile has enabled WhatsApp banking services for Bank of Maharashtra.

 

The banking service leverages Route Mobile’s Communications Platform-as-a-Service-solution to provide services to both Bank of Maharashtra’s customers, as well as non-customers, with facilities such as information about the bank's products and services.

 

The bank said that this will not only enhance customer experience, but will also provide a seamless and personalized experience to all our customers, as well as non-customers.

 

A. S. Rajeev, Managing Director and Chief Executive Officer, Bank of Maharashtra, said, “With the growing prominence of social media, we believe that WhatsApp banking service will offer more convenience to our customers for day-to-day banking requirements. The WhatsApp banking service will not only enhance customer experience, but will also provide a seamless and personalized experience to all our customers, as well as non-customers.”

 

Route Mobile is a cloud communications platform service provider, catering to enterprises, over-the-top (OTT) players, and mobile network operators (MNO). RML's portfolio comprises solutions in messaging, voice, email, SMS filtering, analytics, and monetization.


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