Why Facebook Merged its Messenger With Instagram's Direct Messages

As the algorithms are getting stronger with the growth of AI, and most of the sites are using very strong cookies to improve your browsing experience, for example to keep you signed in or to remember items in your shopping basket sites can use cookies to see your browsing activity across different sites, for example, to personalise ads to bring visitors attention for the sales. All these things are creating a headache to the developers.

Second most import thing is when a person is connected over any social media, its data can be collected over various methodologies without knowing ones user name and password and the question of Privacy doesnot exists, it remains only in the compliance point of view.

Now the Photo-sharing platform Instagram taking its first call ,with the rolling out the option to connect Instagram direct messages with Messenger. It means that one can now send messages to Messenger people from Instagram, and the other way around,it shows that consolidation is taking place to save the cost, in other way, everything cold shown in one place.

The social media giant announced an update that merges the two messaging services into one unified system.The rollout includes more than 10 new features including stickers, Watch Together and a vanish mode that allows users to set messages to automatically disappear after they are seen.

Facebook announced the update in a blog post. The feature will show up to some users when they open the app. Users can still keep their Messenger and Instagram DMs separate if they wish to do so. However, if the user does update, the somewhat simple messaging experience on Instagram will become very similar to Messenger. This means Instagram users will be getting features such as message forwarding and customising chat threads with custom colours and nicknames.

The merge makes it easier for people using just one of those platforms to reach out and contact people on the other platform, without the need to download a separate app. Moreover, the messages and calls from Instagram to Instagram users will stay in the Instagram app.

The update includes Message Controls that allows people to decide who can message them directly and who cannot message them at all. The move also comes as CEO Mark Zuckerburg battles with government regulators who are investigating the possibility of breaking up the social giant.