Axis signs Distribution Agreement

Axis has expanded its distribution in India by signing on ADI. With this association, customers in India will now have an easier access to Axis network video products with an augmented expertise and service from ADI.

Sudhindra Holla, Country Manager, Axis Communications, India, said, "As a 100-per cent channel-driven organization, we have placed considerable emphasis on building our channel network in India, over the last few years. Continually developing and growing our partnerships to meet evolving customer need across India, is at the heart of our business strategy. Axis and ADI together will provide IP Based Video SurveillanceTechnology. We believe that ADI has the wide competence and expertise needed to drive the transition from analog to digital surveillance in the Indian market and will be an important addition to our distributor channel."

"This agreement represents a major step forward for our investment in network video. Today, Axis is a significant supplier to ADI in the global market and therefore it is a natural step that ADI India will now work with the leading manufacturer of network cameras. Axis complements our range of network video portfolio which also includes the leading software vendors," said Anil Mehra, Director, ADI India.