The wait for the Apple customers for the brand’s own retail store in India is going to be over as the tech giant has taken the wraps off its upcoming Mumbai store. Apple was planning to open its store sometime age but it had to delay the plan due to the COVID-19 pandemic.
The store will be located at Jio World Drive Mall in Mumbai’s Bandra Kurla Complex (BKC). Inspired by the iconic 'Kaali Peeli' taxi art unique to Mumbai, the Apple BKC creative includes colourful interpretations of the decals combined with many Apple products and services that will be available for our customers to discover.
The creative for the store features a bright welcome to people passing by with the classic Apple greeting, "Hello Mumbai".
"To celebrate the opening of the new store, visitors can download the new Apple BKC wallpaper and move to the sounds of Mumbai with a specially curated playlist on Apple Music," said the company.
The company will open the store for public this month and may also launch another store in New Delhi later.
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