ASUSTOR Inc. has announced the appointment of SPECTRA for North India Distribution. The agreement includes distribution of the 17 NAS ranges catering from Home/SOHO/SMB to SME and enterprises. Under the agreement, SPECTRA will be distributing ASUSTOR NAS devices in the North India region and will also be the primary contact for after-sales support, if any, in the covered regions. This appointment clearly indicates company's commitment to introduce quality-driven, diverse line of products in the market to meet the growing demands of consumers or SMBs at competitive prices.
"This tie-up will benefit the end-customers who will be getting easy access to a rich bouquet of innovative products that ASUSTOR offers. We are confident that SPECTRA's expertise and proven success record will help us capitalize on local businesses around the region. We are very pleased to announce this mutually beneficial association with SPECTRA and look forward for long term," said Ripunjoy Gogoi, Director Sales – India & SAARC, Asustor Inc.
With this announcement, ASUSTOR is set on restructuring its distribution strategy in India. The company plans to expand business and penetrate market even further banking on the SPECTRA's well-spread network in more than 60 locations across North India and serving over 100+ channel partners.
Harbir Ghai, Managing Director, Spectra India, said, "We are confident that this partnership will enable us to provide the best-in-class ASUSTOR NAS products to our customers, and take the customer experience to the next level. With SPECTRA's widespread network, we will help ASUSTOR reach out to much larger consumer base and offer comprehensive solutions. I am pretty sure that the top quality products from ASUSTOR will prove to be a successful addition to our portfolio of products."
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