Vineet Nambudiri
Director, Category & Product Marketing, Microsoft INDIA
As we speak to our customers from across verticals such as enterprise, SMB, government etc., there are two themes which are coming out – one is security and the second is AI. As you think of the PCs today, the digital real estate has become more complex and distributed with the hybrid work. The data in any of your devices is access to your privacy. It becomes important for individuals and companies to secure the endpoints. We follow a Zero Trust Security principle. We verify anything which comes in and give access as much access as required with our operating system. We always assume a breach anytime and that is how we build our software.
Artificial Intelligence (AI) is not new, it existed for a long time. But what is the hype about AI today? Generative AI is the most powerful AI that has come thus far. These are very powerful Large Language Models (LLMs) which are built by a lot of companies. Generative AI is all about LLMs coupled with robust data which help you scale anything.
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