"In today’s industry, technology is expected to deliver business value while also providing agility and flexibility. A structured framework of engagement is essential for both IT Vendors & Partners to work together in delivering IT Solutions so that our customers are able to derive utmost business value from their investments.
At Juniper Networks, we are a partner-centric company and we fulfill our commitment through Juniper Partner Advantage Program (JPA). Beginning this year we launched the JPA 2022 program, which includes a slew of new initiatives, rewards, incentives and specializations aimed at driving incremental growth for our partners and providing them with the best possible foundation for success. Our JPA 2022 program also builds on recent investments in Mist Technologies, 128 Technology, Apstra and Netrounds, ensuring that our partners have the most up-to-date knowledge of our latest solutions to offer customers. We also launched Elite Plus, a new top-tier level of the partner program that provides superior support, investment, and rewards, as well as dedicated business development and demand generation resources. In 2022, we elevated some of our most dedicated partners in India, including Black Box, Datacipher and Targus Technology to Elite Plus. Furthermore, we continue to provide a range of incentives for our partners, including Market Development Funds (MDF) to support joint demand generation activities, a 360 dashboard providing partners with key business measurements, training passes, access to Juniper Cloud Labs for demos and more.”
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