MobiKwik reaches the milestone of 1 million merchants
MobiKwik Co-Founder Upasana Taku says, “We are committed to solve everyday problems of users and have introduced several new features to address concerns in adoption and enhancement of security and user interface. We have launched MobiKwik Lite, which is India’s lightest wallet that works with minimum data connectivity and on any smartphone. To promote adoption, we have also embarked on a mission, ‘Cashless Bharat Abhiyaan’, under which our team is organizing training camps for merchants and users in every city of India.”
MobiKwik recently introduced a lighter version of the app “MobiKwik LITE” that is less than 1 MB in size and can be downloaded directly by any shopkeeper or retailer by giving a missed call to 80971-80971 from any feature phone, even without an email id and without having a Google Play Store account. The app can be downloaded from within 30 seconds, even on a 2G/EDGE connection.
The app is already available in the English, Hindi and Gujarati languages. The company is also introducing ten different language versions of the MobiKwik LITE app by early next year to enable more consumers adopt digital mode of payments.
The mobile wallet has registered 18-fold growth in consumer transactions. Users can load money on their m-wallets either through net banking or by using their credit/debit cards.