NetApp makes consistent efforts to improve its programs, policies and portfolio based on partner inputs 

Ganesan Arumugam, Director - Channel Sales, NetApp India

“As we have evolved into a hybrid cloud service provider, our partner programs have simultaneously transformed to meet the demands of the new normal. To this extent, we have launched multiple tailored programs for our partners as we transition towards a competency-based model. One of these solution specializations is our cloud preferred partner program. It enables qualifying companies to stand out as leaders in delivering best-in-class NetApp public cloud service solutions. The program recognizes their competency in optimizing solutions with AWS, Google Cloud, and Azure.

Our partner program is a powerful way to build profitable revenue models and drive value for customers by bringing together the expertise of multiple organizations. We are working with a strong partner network such as Hitachi Systems Micro Clinic, Binary Global Ltd, NTT India, Corporate Infotech Pvt Ltd. among others. They play a critical role in enabling customers to achieve their business goals. We have announced several initiatives specifically designed to empower our partners in freeing up their cash flow, planning business continuity, and focusing on business growth. NetApp has also unveiled the “Sell More, Earn More” incentive program wherein the Partner & distributor sales & pre-sales reps stand to earn exciting incentives. Recently, we have set up a virtual Data Visionaries Club where we connect partners with our global and local teams to help them understand technology better.”