
To improve its AI tools, OpenAI, under the direction of Sam Altman, has partnered with The Atlantic and Vox Media on content and products. Through these partnerships, OpenAI is able to train its language models with access to news content and archives. The agreements are intended to help news publishers become more profitable in the digital sphere while also advancing OpenAI's technology.
Vox Media, owner of The Verge and Vulture among others, said that OpenAI will help the company to develop products for its consumers and advertising partners. Owing to the deal, OpenAI will get access to Vox Media's archives to help the ChatGPT- maker to enhance its technology and its chatbot, Vox Media said in a statement.
The Atlantic announced that it is giving OpenAI access to the publisher's content which will help in creating an "experimental microsite, called Atlantic Labs" that will pilot OpenAI's tech and help the media firm to explore how AI can drive development of new products.
The Atlantic's CEO Nicholas Thompson said in a LinkedIn post, “There's a lot of fear in the media industry about partnering with tech platforms. But I'm absolutely convinced these deals can be beneficial, if we've learned the right rules, structure them the right way, and hedge our bets.”
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