Rural India uses more Internet than Urban
According to a report by the Internet and Mobile Association of India (IAMAI) and data analytics company KANTAR, rural India has 351 million or 37 percent of Internet users. Whereas, urban India increased 5 percent in 2021.
Goa has the maximum internet penetration and Bihar has the lowest among states. The report said that the number of internet users will grow by over 200 million in the next two years and there will be 900 million of them by 2025.
As many as 346 million Indians are engaged in online transactions such as e-commerce and digital payments, more than the US population. Indian transactions jumped significantly during the coronavirus pandemic, as the report noted a record 51 percent increase from 230 million transactions in 2019.
Entertainment, communications, and social media were the top three activities engaged in by Indian internet users. The survey suggests that voice and Indic languages usage will be the key drivers of growth in the future with two out of five rural internet users having done voice-based activities on their phones.
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