“We are a 100% channel company; the biggest component to our go to market strategy is that we rely on our partners. Veeam is a firm believer that the success of our partners, in turn, reflects on our success as an organization. Similarly, we continuously strive to bring constant innovation to our partner programs to stay relevant. Our solutions are flexible, easy to install, simple to run and always reliable, and we have designed our Partner Programs around the same principle. Further, we provide unique opportunities to all our partners to interact/collaborate with other region partners to interact via the Partner Xchange program so that they can learn from others.
We have strengthened our Partner Perks programme, which was created specifically to increase partner engagement, reward them, encourage focused solution adoption, and drive business growth. Veeam also provides several other network programmes that facilitate access and provide better support to our partners, as well as increase partner engagement and encourage focused product/solution adoption among customers - Veeam Technology Alliance Program (VTAP); Veeam ProPartner Network and Veeam Accredited Service Partner (VASP). To ensure more measurable success for all stakeholders, Veeam introduces innovative partner programs every year. We also launched Elite Plus, a new top-tier level of the partner program that provides superior support, investment, and rewards, as well as dedicated business development and demand generation resources.”
Amarish Karnik
Channel Sales Director, India & SAARC - Veeam Software
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