Accenture to acquire Experity
Accenture has announced its intent to acquire Experity, a leading provider of cloud-based customer experience and commerce solutions in Brazil. Experity helps businesses build greater efficiencies and agility in commerce, marketing, content and data through leading cloud-based technologies.
Accelerated by the pandemic, Brazil’s e-commerce spending has reached historic levels – nearly $10 billion in the first six months of the year – pushing brands to rapidly reimagine their commerce experience. Marrying Experity’s expertise with Accenture Interactive’s global scale and capabilities will enhance the company’s ability to deliver seamless commerce experiences.
Cristiano Dencker, Accenture Interactive Lead for Latin America, said, “Experity will solidify and scale our market capabilities in driving experience-led transformation. The company will bring strong leadership and expertise with key ecosystem partners, which helps us continue to deliver exemplary services in commerce, marketing, content and data for clients in Latin America.”
Founded in 2003 and headquartered in Sao Paulo, Brazil, Experity, which offers consulting, implementation, support and other related services for leading cloud-based platforms, leverages its strategic relationships with ecosystem partners including Adobe, Microsoft, Oracle, Salesforce and SAP to help organizations excel at customer experience throughout the entire brand journey.
Recognized as one of the Best Companies to Work in IT for Brazil for eleven consecutive years, Experity’s team of approximately 454 people will join Accenture Interactive in Brazil. The addition will bring scale and strengthened abilities to seamlessly deliver cloud-based customer experience solutions for leading companies in segments like consumer goods and natural resources.
Daniel Huallem, one of the founders of Experity, said, “Experity is the go-to partner for clients looking for the agility and technology to build leading customer experiences. Joining forces with Accenture Interactive will give us a wider canvas to deliver the transformation that our customers have come to expect in terms of personalized and intelligent experiences anywhere, anytime.”
Terms of the transaction are not being disclosed. Completion of the acquisition is subject to customary closing conditions.
INTERVIEWS
TOP VIDEOS
SECURITY
SOFTWARE
Tech Mahindra to help Bank of Baroda to enhance Customer Experience
Tech Mahindra announced its partnership with Bank of Baroda, to deploy digital solutions t...
Birlasoft brings bCloud+ to help enterprises migrate JD Edwards Workloads to OCI
Birlasoft has launched bCloud+, an end-to-end solution to help enterprises migrate on-prem...
NVIDIA announces Advanced Autonomy to Mobile Robots with Isaac AMR
NVIDIA has announced to launch a new platform to enable the next generation of autonomous...
START - UP
PERIPHERALS
INDUSTRY EVENTS
Kingston showcases New Non-Binary DDR5 Memory and XS1000 External SSD in COMPUTEX 2023
Kingston Technology has announced it will make a grand return to COMPUTEX Taipei event aft...
Genesys creating an exceptional Customer Experience leveraging the skillful orchestration of Employee Experience
To recognise its strategic partners advancing the industry, Genesys, organised the APAC Pa...
TDC Captures the Beauty of our Natural World at Vivid Sydney 2023
Sydney, Australia, May 2023 – It would be easy for a company like TDC – T...
MediaTek organizes its 12th Chapter of Technology Diaries
MediaTek has hosted its 12th Chapter of Technology Diaries themed ‘The Vision to Go...
E- COMMERCE
