Acer's incentive program is designed to inspire its valued channel partners

Sanjeev Mehtani 
Chief Sales Officer - Acer India 

Acer's incentive and recognition program aims to inspire and acknowledge its valued channel partners. The brand assesses partner performance with fairness and transparency, fostering excellence and cooperation in achieving its business objectives.

Partner initiatives play a pivotal role in the growth and prosperity of businesses. They facilitate the expansion of market presence, streamline marketing and sales activities, and contribute to revenue growth. Partnering allows organizations to leverage collective strengths, ultimately enhancing customer experiences, reducing costs, and optimizing sales and distribution channels. These programs foster collaboration, drive innovation, and support market expansion, underscoring their indispensable role in achieving success within the competitive business environment of today. 

At Acer, we believe in open and transparent collaboration with our partners. We understand that our shared success hinges on clear expectations. To maintain effective communication, we conduct regular meetings, and webinars, and offer partner-specific portals. We provide comprehensive guidelines outlining our partners' responsibilities. Furthermore, we highly value partner feedback, actively encouraging a two-way conversation to adapt to market changes and partner needs. Our commitment to transparency ensures our partners are well-informed and fosters trust and cooperation, allowing us to achieve our corporate goals collectively. 

Acer's incentive and recognition program aims to inspire and acknowledge our valued channel partners. We offer financial rewards, performance-based bonuses, exclusive promotions, and training access. We assess partner performance with fairness and transparency, fostering excellence and cooperation in achieving our business objectives. 

At Acer, we gauge our partner program's effectiveness in line with our core goals. This assessment includes key performance indicators such as customer satisfaction and revenue growth attributed to our channel partners. We actively observe partner engagement and collaboration through metrics like joint marketing initiatives, co-selling activities, and partner training participation. Additionally, we assess the support and service provided by partners while actively seeking feedback from both partners and customers. This regular review of KPIs and feedback helps us align our partner program with market trends, amplify partner value, and ensure long-term success and growth.