ABHAY MISHRA
DISTRIBUTION ACCOUNTS MANAGER – ACRONIS
“Considering the fact that we are running business organizations in an era of digitalization, each organization today wants to enhance their business excellence or operational efficiency. At the same time, organizations today are constantly on their toes to onboard new customers, and remain competitive in this competitive environment. Now, considering this, organizations are seen adopting multiple tools and technologies which generate a huge amount of structured or unstructured data. Now what is critical here for the organization is if there is any disaster kind of a scenario and still you need to ensure that the availability of that data is there. So, Acronis is dedicated to the mission where we ensure that not only the availability of the data is there, but we also ensure the integrity of that data. We are working on both part, whether it is related to the security of the data or the availability.
As an organization you might be securing your data in some secure location and keeping backup repository. But the main worry for the customer is to ensure that that backup does not get tempered, or does not get changed if in case there is any unauthorized access. So the question is - can Acronis secure that? The Acronis Cloud Platform provides you with that flexibility, which we called as immutability.
So if you are keeping your data on Acronis hosted storage, this functionality comes by standard, which is a standard feature. If there is any accidental deletion of that data, your data repository still will be available on Acronis Cloud, which you can restore at the time of disaster. Another case or scenario of worry for the customer can be any ransomware attack taking place. Acronis ensures that the data center is built on top of active protection, so whatever the backup repositories or data you are keeping on Acronis Cloud, it is protected from any type of ransomware attacks. If we see from an operational efficiency perspective, the Acronis Cloud platform is a single integrated platform which is our unique selling point. The backup here is basically integrated, either with the cybersecurity tools or remote management. We offer a functionality called ‘Do the scanning of a malware for the backups’. This will allow you to recover the clean files, besides also ensuring that the malware should not get spread into the devices which are connected into the network.
In other words, Acronis Cyber Cloud is a platform that enables service providers to deliver cyber protection in an easy, efficient and secure way. With a single platform, you and your customers gain access to hybrid cloud backup, disaster recovery, ransomware protection, file sync and share, and blockchain-based file notarization and e-signature services, all managed from a centralized console.”
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