ACT Fibernet Augments OTT Offering With Zee5 Partnership

Wired broadband services provider ACT Fibernet has announced a strategic partnership with ZEE5 in order to augment its OTT offerings. With this the broadband player can now offer plethora of content including entertainment, videos, movies etc to its over 1.4 million customers across 18 cites.

“ZEE5 as a platform provides entertainment across languages and multiple genres and we are very excited to bring their extensive offerings to our customers. In line with our brand philosophy ‘Feel the Advantage’, we aim to provide holistic entertainment experience to our customers and with the convenience to enjoy content from best of streaming providers in this category,” said Ravi Karthik, Head of Marketing, ACT Fibernet.

Last week, the company had entered into consumer product space by launching a 4K streaming device that would stream content from various OTT platforms including Netflix, Zee5 etc.

As part of the partnership, ZEE5 will be listed on ACT Fibernet portal where existing customers can access premium content on the basis of their subscription status. Additionally, first time users can avail exclusive one-month free subscription through ACT Fibernet. This offer will be available at an additional cost of Rs 99 across all the 17 cities where ACT Fibernet has its presence.

Manish Aggarwal, Business Head, ZEE5 India said, “ZEE5 has always been at the forefront of providing cutting edge content to viewers across languages. ACT Fibernet is a leader in the ISP space with phenomenal connectivity and caters to a premium audience. This partnership will help us widen our viewer base by many folds. Additionally, with this association, we also aim to make ZEE5 more accessible to our audience who can reap the benefits of our vast content library.”

With over 3500 films, 500+ TV shows, 4000+ music videos, 35+ theatre plays and 90+ LIVE TV Channels across 12 languages, ZEE5 truly presents a blend of unrivalled content offering for its viewers across the nation and worldwide. With ZEE5, the global content of Zindagi as a brand, which was widely appreciated across the country, has also been brought back for its loyal viewers.