Adobe enhances Firefly app with AI models from OpenAI and Google

Users can generate content with third-party models in Firefly and transfer it into apps like Photoshop and Illustrator, using Adobe’s credit-based system, though revenue-sharing details with external AI partners remain undisclosed

Adobe has announced a major expansion of its Firefly generative AI platform, introducing support for image-generation models from OpenAI and Google, and launching a mobile version of the app. The move reflects Adobe’s strategic push to enhance creative flexibility while staying at the forefront of AI innovation.

Firefly, launched in 2023, was initially built on Adobe’s proprietary AI models, trained on licensed and public domain content. The company positioned the platform as a safe and commercially reliable tool for creatives, assuring users they could generate visuals without legal concerns. Now, Adobe is expanding beyond its own AI with third-party integrations.

The updated Firefly will now support OpenAI’s image-generation capabilities, Google’s Imagen 3 and Veo 2, and Stability AI’s Flux 1.1 Pro. Adobe also announced that additional models from startups such as Pika, Ideogram, fal.ai, Luma, and Runway will be available soon.

“We know some customers prefer the commercial safeguards of our own models,” said Ely Greenfield, CTO of Adobe’s Digital Media division. “But many users also want to explore other AI technologies during the creative process. We’re offering them the freedom to do both—without leaving the Adobe ecosystem.”

Firefly goes mobile, adds flexibility

Users will be able to generate content using these third-party models within Firefly and move assets seamlessly into applications like Photoshop and Illustrator. All models—Adobe’s and external—will be accessible via the company’s credit-based system. However, Adobe has not yet disclosed how revenue will be shared with its AI partners.

The update also includes a mobile version of Firefly, bringing AI-powered content creation to smartphones and tablets for the first time. The app aims to support professionals and hobbyists alike with creative tools on the move.

Following the announcement, Adobe's stock rose by 1.88% in midday trading, signalling investor optimism around the company’s AI direction.

By opening Firefly to external models and mobile platforms, Adobe is evolving the service into a creative AI hub—combining flexibility, safety, and innovation under one umbrella.