Algorand and Algorand Form Strategic Partnership With Eye on Mass Adoption

Broad blockchain adoption can only be achieved through the creation of products that are tangible and inclusive for any consumer, no matter what region they are in or what their background may be. One way to accomplish this is through major partnerships with organizations that have millions of users. 

Today, Algorand announced that they have formed a partnership with Xfinite that will assist in driving the mass adoption of blockchain by targeting the hundreds of millions of consumers globally who engage in digital media entertainment. 

XFinite is developing different use cases for modern consumers that focus on re-establishing parity between the viewer and the producer of digital content. This is being achieved through unique reward-incentivization mechanisms, enhanced social engagement features, and partnerships with mainstream corporations, such as Microsoft, Eros Now, Dailyhunt, and SpiceJet. One use case that Xfinite has launched on their network is for digital media entertainment with the decentralized application Mzaalo, which is a streaming service that offers +50,000 hours of content and new mechanisms for engaging with content and other consumers. All of these use cases are designed to create positive economic incentives for its participants, while also creating new markets for brands and authenticating content creation.

Algorand is an open-source public blockchain based on a proof-of-stake (POS) consensus protocol that supports the scalability and transaction for businesses. It is the world's first open-source, permissionless, pure POS blockchain platform for the next generation of decentralized products. It is a technology company dedicated to improving economic exchange by building new tools and services.