Arise Mobiles brings the Android experience to every consumer by launching the ‘Czar’ AR-44 cost effective Android Smartphone. This new cost effective Android device with all the latest smartphone features will be available for the mass market for an MRP of Rs. 4499/-
On the launch of Czar AR-44 smartphone, Avinash Jain, Managing Director, Arise India Ltd says, “Arise India as a mass brand seeks to bring innovative technologies to consumers which help in making easy their everyday lives. The brand is committed to offer the best of technology at a pricing which is pocket-friendly, and thus with the launch of Czar AR-44 Android smartphone our aim is enable the mass consumer to experience the latest Android technology at a pocket friendly pricing. By delving in this highly dynamic smartphone category, our endeavour is to establish our smartphone portfolio amongst the consumers and based on our product excellence, become the number one brand of choice for them.”
Weighing just 120.5 grams, the Arise ‘Czar’ AR-44 boasts of a slim profile of just 11.45mm. Top product features of the device includes Dual SIM (WCDMA + GSM) connectivity, WVGA Display, 4” Capacitive Touch panel, 512 MB RAM, 2.0MP Camera & VGA Front Camera, Wi-Fi & Portable Wi-Fi Hotspot, WCDMA/HSPA/EDGE/GPRS, Bluetooth, USB 3.0 and Expandable memory upto 32GB. It is with this cutting-edge device quality and a value-for-money product offering that Arise Mobiles aims to corner the dynamic smartphone market of the country and establish itself as a brand of choice amongst consumers.




