Avaya welcomes Phil Zammit as VP for the Asia-Pacific theatre including India

Avaya announced that it has appointed Phil Zammit as Vice President for the Asia-Pacific theatre, including India, Japan, and Greater China.

At Avaya, Zammit will focus on further strengthening the company’s relationships with customers and partners leveraging his APAC-specific expertise, expanding Avaya’s leadership in the Enterprise CX category.

“Phil brings deep experience and a passion for team, customers, and partners. His addition to the team will infuse fresh perspectives and innovative approaches into sales and support strategies while enabling our teams to bring their best to our customers, partners, and each other,” said ML Maco, Chief Revenue and Customer Experience Officer, Avaya.  

Based in Sydney, Australia, Zammit joins Avaya off the back of extensive success in CX leadership at organisations such as Zoom, Cisco, AWS and Telstra. With a knack for developing high-performing teams by leading regional business strategies to address local market needs, he has a proven record in delivering customer success.

Commenting on his appointment, Zammit said, “The APAC theatre is a hotbed for innovation, however that is happening at different speeds with varying priorities in each nation – dictated by policy and compliance, consumer habits, and economic needs. Joining Avaya at this stage of its evolution is an opportunity to help our customers and partners tackle their unique strategies head on, at a pace that suits them, with technologies that put the power back in their hands.”

Over the past two years, Avaya successfully completed a recapitalisation and a strategic reset of its customer value proposition and brand promise. More recently, the company embarked on an extensive transformation and has been focused on the revitalisation of its culture, bolstered by a new executive leadership team, and upgrades in talent throughout the company.