After the announcement of 21 days lockdown by Prime Minister Modi, BharatPe is now coming up with a consumer-facing feature where users can connect with retailers and order essentials such as groceries and medicines.
BharatPe, already has a network of 2 million neighborhood grocery, dairy and pharma stores and will be able to connect them with potential customers at a time when e-commerce deliveries have been getting halted on the ground and some online grocery platforms haven’t been able to process orders due to surging demand.
“We are launching this feature tomorrow with an intent to increase the reach of retailers in their vicinity. Users will be able to spot the nearest store and connect on WhatsApp to place orders."
“We are in touch with merchants and about 60% of them on our platform are ready to provide home delivery, ” said Bhavik Koladiya, co-founder of BharatPe.
This feature will allow users to check supplies instantly in their vicinity.
Meanwhile, BharatPe’s business has witnessed a 30% dip. “We have not been hit that much hard as most of our customers are pharmacies and grocery stores. The restaurant vertical is completely shut,” said Koladiya
