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BluSmart cabs are rechristened as Uber Green
2025-04-18
Although BluSmart claims it is in talks with Uber India to lease 800–1,000 electric vehicles for Uber’s eco-friendly ride service, the company has announced a temporary suspension of bookings through its app.
In a significant shift in India’s electric mobility landscape, BluSmart cabs, one of the pioneers in the electric ride-hailing space, is undergoing a major rebranding. The company has begun transitioning its fleet under the Uber Green banner in Bengaluru, signaling a strategic BluSmart-Uber partnership aimed at navigating its current financial hurdles.
Amid reports of financial stress and an ongoing SEBI probe into alleged fund misuse by its parent company, Gensol Engineering, BluSmart EV cabs are now being integrated into Uber’s electric vehicle (EV) network. The move marks a new chapter in India's electric cab ecosystem, potentially offering a lifeline to BluSmart while expanding Uber’s green footprint in the country.
According to sources close to the development, BluSmart is in active discussions with Uber India to lease around 800–1,000 electric vehicles to operate under the Uber Green platform — Uber’s dedicated service for electric vehicles. The EV cab rebranding is already visible on the ground, especially at Bengaluru’s Kempegowda International Airport, where BluSmart cars can now be seen bearing the Uber Green logo.
This transition comes at a critical time for BluSmart, which recently sent an email to its customer base announcing a temporary closure of bookings via its own app. In the communication, the company assured users that refunds would be processed within 90 days if services do not resume by then — a move likely intended to retain customer trust during this uncertain phase.
The BluSmart rebranding to Uber Green reflects a broader industry trend of consolidation and collaboration, especially in the electric mobility segment where operational costs, infrastructure investments, and regulatory compliance continue to be significant challenges for standalone players. By aligning with a global giant like Uber, BluSmart may find renewed momentum in scaling its operations while maintaining its sustainability mission.
The development also underscores Uber’s commitment to expanding its electric vehicle fleet in India, as the ride-hailing giant pushes for a greener, more sustainable future in one of its fastest-growing markets. The Uber Green service allows users to opt specifically for electric rides, reducing their carbon footprint and contributing to a cleaner urban environment.
As the Indian government continues to promote EV adoption through various incentives and policies, partnerships like the one between BluSmart and Uber could be key to accelerating the shift toward electric cabs in India. However, the outcome of the SEBI investigation into Gensol Engineering and the financial restructuring of BluSmart will likely influence how this alliance unfolds in the months to come.
For now, passengers in Bengaluru may soon find themselves riding in familiar BluSmart vehicles—only now, under the Uber Green label, representing a new phase for India’s EV mobility sector.
Amid reports of financial stress and an ongoing SEBI probe into alleged fund misuse by its parent company, Gensol Engineering, BluSmart EV cabs are now being integrated into Uber’s electric vehicle (EV) network. The move marks a new chapter in India's electric cab ecosystem, potentially offering a lifeline to BluSmart while expanding Uber’s green footprint in the country.
According to sources close to the development, BluSmart is in active discussions with Uber India to lease around 800–1,000 electric vehicles to operate under the Uber Green platform — Uber’s dedicated service for electric vehicles. The EV cab rebranding is already visible on the ground, especially at Bengaluru’s Kempegowda International Airport, where BluSmart cars can now be seen bearing the Uber Green logo.
This transition comes at a critical time for BluSmart, which recently sent an email to its customer base announcing a temporary closure of bookings via its own app. In the communication, the company assured users that refunds would be processed within 90 days if services do not resume by then — a move likely intended to retain customer trust during this uncertain phase.
The BluSmart rebranding to Uber Green reflects a broader industry trend of consolidation and collaboration, especially in the electric mobility segment where operational costs, infrastructure investments, and regulatory compliance continue to be significant challenges for standalone players. By aligning with a global giant like Uber, BluSmart may find renewed momentum in scaling its operations while maintaining its sustainability mission.
The development also underscores Uber’s commitment to expanding its electric vehicle fleet in India, as the ride-hailing giant pushes for a greener, more sustainable future in one of its fastest-growing markets. The Uber Green service allows users to opt specifically for electric rides, reducing their carbon footprint and contributing to a cleaner urban environment.
As the Indian government continues to promote EV adoption through various incentives and policies, partnerships like the one between BluSmart and Uber could be key to accelerating the shift toward electric cabs in India. However, the outcome of the SEBI investigation into Gensol Engineering and the financial restructuring of BluSmart will likely influence how this alliance unfolds in the months to come.
For now, passengers in Bengaluru may soon find themselves riding in familiar BluSmart vehicles—only now, under the Uber Green label, representing a new phase for India’s EV mobility sector.
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