Election is more than a business!!

Elections are the foundation of a democratic system. They allow citizens to choose their representatives and have a say in how they are governed. This is about collective decision-making, not about turning a profit.
  
Elections, often heralded as the epitome of democratic expression, are far more complex and multifaceted than a mere celebration of democracy. While they are a vital component of democratic systems, ensuring that citizens have a voice in selecting their representatives, the broader dynamics of democracy and governance reveal a landscape rich with challenges, intricacies, and imperfections.
 
The outcome of elections directly impacts the direction of a country or region. Policies on education, healthcare, infrastructure, and social issues are all determined by elected officials. These choices have a profound effect on people's lives. While money does play a role in elections, with campaign funding and advertising, it shouldn't be the sole driving force. The focus should be on candidates' ideas, qualifications, and their ability to represent the people effectively.

 
Citizens generally fulfil their duties by participating in elections, paying taxes, and abiding by the law. Despite these efforts, they often face limited choices in the political arena, as political options might not always align with their values or needs. The real challenges emerge from how the political system operates and how politicians wield their power. Understanding the "business of elections" is crucial for unravelling the operational ropes of democracy. Each component, from campaign financing to voter behaviour, contributes to the overall functioning of the democratic system.
 
Nobody knows how much is spent in this celebration of democracy; black, grey and white in the same order. The interplay between money, elections, and governance creates a complex and often problematic landscape for democracy. While elections are essential for democratic legitimacy, their current conduct and influence can undermine the very principles they are meant to uphold. Addressing these challenges requires comprehensive electoral and governance reforms, increased transparency, and a collective effort to prioritize the long-term well-being of the populace over short-term political gains.
 

Dr. Deepak Kumar Sahu, President & CEO, VARINDIA
 
The "business model" of elections has indeed evolved into a sophisticated and customized strategy for each political party, designed to maximize their chances of winning. This model includes various tactics and strategies aimed at maintaining and enhancing their hold on power.