ESDS positions itself as a one-stop comprehensive solution provider for all IT needs

Piyush Somani
Founder, CMD & CEO, ESDS Software Solution

The GTM strategy of ESDS for 2024-25 emphasizes a collaborative approach, leveraging strong partnerships and customer-focused innovations - scaling up beyond traditional data center services, managed services, managed security services and developing citizen centric applications using Low Code No code platform.

Amid the ongoing digital transformation, ESDS is fully committed to enabling and supporting its channel partners through advanced digital initiatives.

“At ESDS, we believe in creating a seamless digital ecosystem across all our sales channels,” says Piyush Somani, Founder, CMD & CEO, ESDS Software Solution. “Our channel partners are equipped with digital resources to optimize their operations and customer interactions. We collaborate with various types of Channel Partners /SI/Alliances to provide end to end solutions thus making a channel partner ecosystem. We also provide top-tier training programs, and tailored marketing support, ensuring that they can deliver maximum value to their clients.”

ESDS has developed dedicated digital portals that allow partners to easily access and choose from a range of services, streamlining the process for them. This digital enablement empowers its partners to offer solutions efficiently, enhancing their overall performance.

Furthermore, ESDS is leveraging different B2B portals, such as those initiated by the government like the GeM (Government e-Marketplace) portal, to ensure streamlined and transparent interactions. Through these efforts, the company is reinforcing its partner ecosystem to thrive in the digital age, fostering stronger collaborations and growth opportunities.

UNDERSTANDING LOCAL NEEDS & CHALLENGES
ESDS’ approach to the Indian market is deeply rooted in understanding local needs, challenges, and regulations. It tailors its solutions to ensure compliance with the country's stringent data regulations and offer services that address key industry challenges like scalability, cybersecurity, and cost-effectiveness. By leveraging local talent and creating strategic alliances, ESDS ensures that its offerings resonate with the unique demands of the Indian market, enabling businesses across sectors to achieve their digital transformation goals while maintaining cost efficiency and compliance.

“As a part of our GTM strategy for 2024-25, we will focus most on the core sectors like government, BFSI, and enterprise and understand and solve pain points with our Make-in-India solutions. We ensure that our offerings bring to customers a high benefit-to-cost ratio, enabling delivery of value-driven solutions that not only meet the requirements of the market in this day and age but also align with the potential evolving demands of the industry,” concludes Piyush.