ESET leverages AI and collaboration to stay ahead of emerging cyber threats

AJAYKUMAR JOSHI
COUNTRY HEAD - INDIA & SAARC, ESET ASIA PTE. LTD.

“AI plays a central role in how we uncover and respond to new-age cyber threats. At ESET, technologies like LiveGuard Advanced analyse unknown files in a secure cloud sandbox to detect malicious behaviour the moment it appears. Our AI models learn from telemetry collected across millions of endpoints, constantly evolving to recognise subtle anomalies and predict emerging attack patterns. A strong example is our discovery of PromptLock, the world’s first AI-powered ransomware, which highlights how early research and AI-led analysis help us stay ahead of attackers. To close the loop, ESET AI Advisor supports analysts by managing repetitive triage tasks, enabling them to focus on high-impact investigations. It’s about combining intelligent automation with human judgment for faster, more reliable defence.

We see security and privacy as two sides of the same coin. Our AI systems are designed to comply with strict data protection standards such as GDPR, using anonymised data and minimal collection principles. Every AI decision is explainable, allowing both regulators and internal teams to understand how conclusions are reached. We test our models regularly to avoid bias and ensure fairness, keeping humans firmly in the decision-making loop.

No single organisation can secure the digital world alone. That’s why we work with technology leaders like Intel to integrate AI- powered telemetry at the processor level, and with universities and global research groups to share insights, strengthen defences, and accelerate innovation across the cybersecurity ecosystem.”