Extramarks deploys IBM SoftLayer

Extramarks has selected IBM SoftLayer cloud to expand and grow its educational content business. Using IBM SoftLayer cloud, Extramarks aims to significantly improve the delivery of media rich, critical educational content to thousands of K-12 students across 250 locations in India.

Extramarks products are widely used by the prestigious institutions and students across India to supplement and provide an enriching learning experience focussed on the all-round development of the child. Specialized digital content developed by Extramarks and delivered through technology-enabled classrooms are used by teachers to provide a visually-rich medium of instruction. In addition to in-school curriculum support, Extramarks also provides after school tutorial support via the Internet.

In a three-year engagement, Extramarks has opted IBM SoftLayer cloud for its Extramarks Live, an e-tutorial platform that offers a wide range of content for different national and state level curricula. The program currently has 700,000 students enrolled and enables users to connect with the learning material at their own convenience. The material is customized to facilitate learning as per a student’s capability.

“Delivering personalized educational content in the visual form will be the future for education in India. IBM is helping companies drive this change through our robust Cloud infrastructure. We have enabled Extramarks address the growing requirements of its student constituency while at the same time reducing their overall IT services costs,” said Ganesh Margabandhu, General Manager, Global Technology Services, IBM India South Asia.

In addition to SoftLayer’s strong intellectual property and technology, it uniquely helps deliver mass customization to cloud computing and offers significantly more choice and variability when it comes to cloud, without compromising deployment speed.