FIAPO and Vgungho have joined hands

FIAPO and Vgungho (online marketplace) have joined hands, this association is a part of FIAPO’s Corporate Outreach campaign where businesses that produce and support cruelty-free consumables are encouraged and promoted.

Vgungho is an online market created to support the animal rights movement through Vegan businesses. Vgungho believes that there are hundreds of businesses in India which are vegan or vegan by chance and they are making a united force to make a solid vegan identity. A critical mass of business is needed to create the first wave of Veganism in India and then it can become mainstream like US, UK and Israel currently. Vgungho is looking to create an industry cover, serve the vegans and pre-vegans so that their life-style is maintained and people understand that being vegan is practical in India and pocket friendly too. Vgungho currently delivers vegan goods across PAN India.

Vgungho Sagar Mehta,Founder,Vgungho says, “Learning about Spain's bull fight and learning from Gary Yourofsky's best speech ever, were the reasons to imbibe exact animal right's belief in me. The decision was made but it was difficult to continue as no alternatives to meat and dairy were readily available when I turned vegan. That was a point where I realised, going vegan could be easier than staying vegan. I wanted to contribute to this movement and help people stay vegan. Through Vgungho we also aim to educate wider audience through our bold and honest stance towards the norm about dairy, meat and other life style products. Vegan entrepreneurs have little extra of fight in everything and by creating a vegan online eco-system, we can strengthen this movement together. Our vision is to make businesses a voice for the animals.

veganism Sagar further said, "Veganism is an instance to learn and rectify our fundamentals and actions towards food, environment and our natural resources. Then it becomes our duty to take action against the biggest crime on the planet which is socially and lawfully accepted.”

Talking about collaboration with FIAPO Sagar says, “FIAPO is an apex animal rights organization in India and we are grateful to them for helping us spread the word and connect with more entrepreneurs.”Varda Mehrotra, Executive Director, FIAPO says, “Our mission to spread veganism and promote and help small vegan businesses is in proper alignment to that of Vgungho’s vision and mission. I think more brands need to come out and take a bold stance against animal abuse which is common in meat and dairy industries. FIAPO commends Vgungho for being vegan for animal rights and being vocal about it.”