Gionee signs with KKR and Royal Challengers Bangalore for IPL 2017

Gionee India, country’s leading youth brand announced its association with Royal Challengers Bangalore and Kolkata Knight Riders for IPL 2017.

Gionee which is highlighting its focus on selfie and battery, will have its logo feature on the front jersey of Royal Challengers Bangalore and Kolkata Knight Riders.

Gionee is already the principal sponsor of the Kolkata Franchise- ‘Kolkata Knight Riders’, thus becoming the first brand ever to sponsor front jerseys of two IPL teams in the same edition.

Royal Challengers Bangalore features some of the best-known names in the world of cricket today with Virat Kohli, AB De Villiers, Chris Gayle, Shane Watson among others forming part of an all star line up. The smartphone manufacturer had also signed Virat Kohli as its brand ambassador in November last year.

Arvind R Vohra, CEO and managing director, Gionee India said, “This partnership puts us at the forefront in the IPL with the Gionee brand being visible in 26 of the 56 games till the knockouts. We are immensely proud to associate with Royal Challengers Bangalore - a team that has an eclectic talent mix and has entertained its fans over the years.”

Amrit Thomas, chairman, Royal Challengers Bangalore said, “We, at Royal Challengers Bangalore, are pleased to be associating with Gionee, a brand which has strong resonance among the youth in India. We are looking forward to a building exciting fan engagement initiatives that appeal to our bold fans across the country.”