Google testing AI tool to reduce annoying pop-ups on Chrome browser

The feature is designed to predict the likelihood of a user granting permissions, such as location access or notifications, and display these prompts in a more non-intrusive manner

Google is making significant strides with its AI-powered features, focused on improving both the browsing experience and content discovery for users. One of its latest innovations, PermissionsAI, aims to streamline the user experience by reducing the constant interruptions caused by pop-ups in Google Chrome. This feature is designed to predict the likelihood of a user granting permissions, such as location access or notifications, and display these prompts in a more non-intrusive manner. The AI-powered pop-up blocking feature is part of the latest Google Chrome updates to improve user experience and reduce browser fatigue.

Seamless browsing with AI-powered pop-up blocking

PermissionsAI works by using Google's Permission Predictions Service and the Gemini Nano 2 AI model to analyse users' past interactions with permission requests. Based on this analysis, it predicts how users are likely to respond to similar requests. If the AI anticipates a denial, the prompt is presented in a more subtle format, minimizing disruption. For users who consistently reject specific permissions, the feature will store the request for later review, allowing users to handle it at their convenience.

Currently, Google Chrome updates have introduced this feature in Chrome Canary, the experimental version of the browser, and it is expected to be rolled out more broadly in the coming months. This development signals a new era for pop-up ad blocking, moving away from generic solutions to more sophisticated, AI-driven user interactions.

Daily Listen: Personalized podcasts powered by AI

In addition to PermissionsAI, Google is testing another AI-powered feature, Daily Listen, which curates personalized daily podcasts based on users’ Google Search and Discover feed activities. This feature provides a five-minute audio summary of selected topics, which users can listen to on the go. It is displayed within the Google app on both Android and iOS, offering a streamlined way for users to catch up on topics of interest without actively searching for them.

Google has also made sure that Daily Listen includes text transcripts, similar to YouTube Music’s Lyrics page, allowing for better accessibility. By leveraging AI, Google AI pop-up blockers and smart job features are becoming part of Google’s broader strategy to simplify digital tasks, improve user engagement, and provide tailored content, showing just how much the company is focusing on integrating AI into daily user experiences.