Aditya Khemka
CEO & Director
Aditya Infotech Ltd
How is Aditya Infotech positioned today in the security space?
“Think Security Think Aditya” is the core mantra and belief at Aditya Infotech Ltd (AIL), wherein we are committed towards surveillance and security of the Indian subcontinent. Today, AIL has got the distinction of being amongst top five distribution houses in the world and has got footprints through our nine global offices.
In 2013, we had set another benchmark by selling “3.5 million” security equipments in India. Acclaimed as a “lighthouse” of the surveillance industry, AIL has emerged as a one-stop destination for complete integrated surveillance solution for any need. Aditya Infotech Ltd is committed towards the vision of “Secure India”.
What are the distinguishing facts of global market as against the Indian market?
Globally, America and Europe are the biggest markets for security and surveillance. However, India is gradually realizing the importance of deploying surveillance solutions due to recent events and terrorist attacks that had happened in our country, hence pushing demand for surveillance solutions. City surveillance is one of the most potential segments in the Indian surveillance industry as government targets to cover India under surveillance in the next 10–12 years.
What are your plans to expand AIL in the Asian market?
There has been great potential in the surveillance industry of the Asian region. We are growing stupendously year after year and are poised to be the largest security mart in Asia. With an aim to set up new workstations in the Asian countries, we have already started operations in high potential security markets such as Bangladesh, Hong Kong, Taiwan, Sri Lanka, the Philippines, Singapore and the Middle Eastern countries like Iran, South Arabia, UAE, etc. In addition, we have appointed sales force and a team of technical professionals.
Do you have any training programmes or educational approach for system integrators and channel partners?
Channel empowerment, education and training are key thrust areas for AIL in the future. AIL has put in place a strong backend team to train channel partners on new technologies and products. The product specialists from the respective categories have been hired to spearhead this process. We have been continuously organizing various educational and training programmes for our channel partners and system integrators.
