!["Hybrid cloud will be the game changer in the coming two to three years" "Hybrid cloud will be the game changer in the coming two to three years"](https://varindia.com/storage/news/uploads/2018/02/5caaef817c2e1.jpg)
Rajesh Goenka
Director, Sales & Marketing
RP tech India
“The YoY channel business growth will be double digit in 2019. However, consumer products will slowly move to E-commerce and commercial business opportunity will come to channel partners. In short, it is imperative for channel partners to focus on SMB, Enterprise and Government business for long term sustainability and growth. Further, they need to step into Software and Cloud space and thereby get into indirect services, which will improve their customer stickiness with them.
Flash is already replacing the standard hard drive market and this transition is happening at a rapid pace. Hybrid cloud will be the game changer in the coming two to three years as it provides safety, security and save on the capex cost. Educating the end customers, training them and implementing their projects will be the key for channel partners in this transition.
As the economy is doing fair, Government spending is on the rise and elections are settling in May, it is a right time for channel partners for business acceleration. However, the growth will be in the B2B business and may not be in B2C.”
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