Itel unveils Smartphone it1518

Itel has marked the beginning of 2017 with the pan-India launch of it1518 smartphone under the
Selfie Pro series at Rs.7,550.

it1518 houses 8MP rear camera plus 5MP front camera, 5P lens and F2.0 aperture. It enables its users to experience the best picture quality with wide angle, autofocus, face detection and face beauty features. It runs on the latest Android 6.0 Marshmallow and offers unlimited network accessibility with 4G VoLTE connectivity and a 2GB RAM.

Powered by the latest 1.3 GHz MediaTek quad-core processor along with Android 6.0 Marshmallow, this smartphone facilitates high-speed multitasking and smooth operating experience. The built-in storage capacity of the phone is 8 GB, which can be further expanded up to 128 GB.  it1518 is available in black, white and champagne colour variants.

Sudhir Kumar, CEO, itel India, said, “2016 has been a great year for us at itel, thanks to the overwhelming response that we’ve received from Indian consumers since our launch. It is in a bid to build on this success and further our vision of providing best-in-class products to the country’s aspiring consumer base that we’ve launched it1518. Designed specifically to meet the various requirements of the smartphone generation, we are confident that it1518 will generate excellent market traction, thanks to its feature-driven, value-plus proposition.”

The itel Selfie Pro flaunts a premium look with its textured sleek body, 5-inch HD IPS ONCELL display with a screen resolution of 1,280 x 720 pixels. Packed with a 2,500mAh battery, it1518 is equipped to offer efficient power backup and a seamless entertainment experience on-the-go. Aesthetically innovative and loaded with smart features, the device stands out as a premium looking smartphone at Rs.7,550.

Recently itel Mobile has added another feather to its cap by getting the “Emerging Brand” (APAC) in the mobile category at the prestigious GLOBE Platinum Awards 2016. With four-fold growth in mobile shipment reported in Q3 as mentioned by the International Data Corporation (IDC) and a strong marketing plan, itel is zooming towards grabbing a lion’s share of the Indian mobile phone market with its customer-centric offerings.