LAVA unveils new Z series Smartphone

LAVA International Limited has launched its in-house designed and manufactured smartphones in the “Z Series” – Z60, Z70, Z80 and Z90. The Z series from LAVA focusses on providing great product experience with high-end camera features like Dual Bokeh Mode and Dual Camera. The company has also announced the first-ever offer for consumers “LAVA Money Back Challenge”. This challenge has never been offered by any other brand in the mobile handset industry before and talks about the confidence the company has on its products.

The new range of Z smartphone offers premium features:

· Z60 comes with Bokeh Mode in both the front and rear cameras. This Dual Bokeh feature makes the photographs appealing by making the objects stand out from the background.

· Z70 is equipped with a Fast fingerprint scanner with App encryption. You can select Apps that can be unlocked using the finger print scanner.

· Z80 is a lightweight device with Piano finish design and Dual Bokeh Mode.

· Z90 has a Dual Camera to provide more visible and sharp images in low light, in addition to the Dual Bokeh feature.

Commenting on the launch and the Money Back Challenge, Gaurav Nigam, Product Head, LAVA International, said, “The new Z series smartphones are success story of our robust in-house Research & Development over the last eight years. With these smartphones, we have been able to pack premium features with product reliability to provide our customers a very high product experience. Also, through the Money Back Challenge, we wish to provide confidence to our customers about the quality, reliability and experience of LAVA phones.

This challenge will serve as a confident reason, for customers, to be associated with LAVA.  We are sure that customers will find our new products and the offer exciting and valuable.”

Taking forward its brand philosophy of offering products that are high on reliability and experience, the company has launched the first-ever-in–the-industry offer called the LAVA Money Back Challenge. Under this offer, a customer can buy any LAVA phone, experience the product for 30 days and in an unlikely event of not liking the product for any reason; can return the phone within 30 days from the date of purchase and get his money back! Customers can walk into any LAVA service centre to get an on-the-spot refund for their returned handset. The challenge is valid from 1st October to 31st December, 2017 (both days inclusive).

The Z series smartphones are also equipped with Microsoft SwiftKey keyboard which offers multilingual read-and-write option. The devices come with Android 7.0 Nougat operating system.

The devices are priced between Rs.5,500/- and Rs.10,750/- and will be available at retail stores across India and on all major e-commerce portals.

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