'Listening Customer First Approach' helps SonicWall Redefine Product Innovation

SANJEEV KUMAR
REGIONAL SALES DIRECTOR, INDIA & SAARC- SONICWALL

“SonicWall’s evolution is much beyond than a firewall company. While many associate us with firewalls, we have grown into a comprehensive cybersecurity provider with a presence across government, corporate, mid-enterprise, and enterprise sectors. With 33 years of expertise, SonicWall has transitioned from focusing primarily on SMBs to offering a full portfolio, including managed security services, MDR, EDR, and SASE solutions.

Originally acquired by Dell in 2011 and later becoming independent, SonicWall now operates globally with its headquarters in Milpitas, California, and its India operations based in Bangalore, where R&D and technical support serve several English-speaking countries. We hold nearly a third of the SMB firewall market and have strengthened our offerings through three recent acquisitions, expanding into advanced endpoint detection, MDR, and SASE capabilities. Our strategy focuses on customer and partner feedback, ensuring products meet real-world needs before launch. We emphasize customer retention, simplified licensing, flexible cloud- aligned subscriptions, and enhanced support, including comprehensive cyber warranties of up to $1 million for eligible deployments.

SonicWall continues to innovate with Generation 8 firewalls, the MPSS license for proactive protection, and an integrated platform to simplify management and address alert fatigue. We serve diverse industries—healthcare, education, manufacturing, retail, and smart cities— through a 100% channel-driven model supported by strong partner networks.” I would like to reiterate that SonicWall remains committed to delivering robust, scalable, and innovative security solutions worldwide.”