Meta Platforms is rolling out a new tool called AI Studio that will allow users to create, share and design personalized AI chatbots. The AI Studio will allow users to create customized AI characters and also allow Instagram creators to use the AI characters "as an extension of themselves" that can handle common DM questions and story replies.
Users can also share their AI characters on the social media giant's various platforms.
The new tool is built with Meta's Llama 3.1, the biggest version of its mostly free artificial intelligence models released last week, which is available in multiple languages. The platform also has performance metrics that compete with paid models from rivals like OpenAI.
To get started building one’s own AI character, a user needs to visit ai.meta.com/ai-studio or start a new message on Instagram and then tap “Create an AI chat.” From there, the user can customize his/her AI character’s name, personality, tone, avatar and tagline. Meta has also created a step-by-step guide with expert tips and best practices to help users bring their AI character to life.
ChatGPT maker OpenAI is working on a project code-named "Strawberry," the details of which are tightly kept secret even within OpenAI, as the startup races to show that the types of models it offers are capable of delivering advanced reasoning capabilities.
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