Micro focus continues with its efforts to help partners in meeting business demands

Jiju Joseph 
Country Head, Channels - Micro Focus India

“We continue with our efforts to introduce more initiatives that help our partners in meeting the business demands of customers across sectors and environments. We also support eligible partners to fund their marketing and sales activities that create awareness and drive demand for Micro Focus solutions.”  

Micro Focus is uniquely positioned to support customers in making the most of their current software investments and advancing innovation quicker and risk-free on their journey to digital transformation because of its broad product portfolio, 7,500+ approved partners, and thousands of customers. The comprehensive Micro Focus software and service portfolio offers the tools necessary to enhance, modernize, accelerate, and analyze the core business operations. The five primary IT strategies of Accelerate Application Delivery, Modernize Core Systems, Simplify IT Transformation, Strengthen Cyber Resilience, and Analyze Data in Time to Act are the core operational areas of Micro Focus. By design, its tools bridge the gap between present and new technologies in the journey to digital transformation.

Channel partners are critical to delivering a better customer experience. They are able to tailor its approach depending on different customer groups and segments to implement the right action plan and deploy effective solutions. As a channel-focused business, Micro Focus offers various upskilling and cross-selling programs, portfolio adjustments, training, certifications, incentives, and demand generation support as a part of its Partner Boost program, especially in the India and APJ region for easy collaboration and high profitability. Micro Focus ensures that partners are equipped with strong cyber resilience and digital capability scores for increased engagement scopes and opportunities with customers and to maximize revenue generation.

Partners can access the wide range of enablement to study as suited to their preferred learning style – on-demand web-based training or virtual instructor-led training. These programs provide partners with the knowledge and skills needed for the presentation and demonstration of solutions with confidence.

Over the years to push forward the government’s Digital India initiative, Micro Focus has been collaborating with the Government of India in enabling citizen services. It is working with multiple state governments on smart city building projects along with its partners and infrastructure organizations to deliver IT management solutions required for the smooth functioning of smart cities and strengthening cyber resilience.