MMPL announces launch of mrupee powered by Infibeam

MMP Mobi Wallet Payment Systems Limited (MMPL) has announced the launch of its dual payment gateway based online retail eCommerce website mrupee powered by Infibeam,  an ecommerce company in India that offers retail platform and e-commerce technology platform for SME's & enterprise clients.

This partnership brings to its customers and patrons great brands at incredible prices with a simple and intuitive browsing keeping in mind the safety and convenience features for making payments online. This is the first time in the industry that a dual payment gateway has been introduced that will give the customer 2 choices for making payment from a mRUPEE wallet and/or netbanking, debit card and credit card. This service will be available to both B2C and B2B customers.

Pradeep Kumar Sampath, COO of MMPL, “We see a huge opportunity in empowering customers to shop online using a safe and secured payment gateway like mRUPEE where they don’t have to worry about sharing their debit or credit card details. We are glad to join hands with Infibeam and believe that its vast portfolio of product assortments and powerful logistics network will help us reinforce our commitment of offering a superior experience to both online and offline customers.”

Sachin Oswal, Chief Operating Officer and Co-founder, Infibeam commented saying “We are excited to be able to offer our customers the opportunity to have hassle free shopping experiences as enabling payments through mRUPEE will be safer and faster than almost any other payment method as it is simple, secured and convenient. We truly believe that our partnership with MMPL will enable us to live upto the evolving needs and expectations and offer engaging retail experiences to online and offline customers.”

This service aims at targeting both end of spectrum users viz online and offline customers. There still exists a huge opportunity for those untapped semi-urban populate who either don’t have a computer at home or can’t access internet. To simplify lives and reach out to these segmented users, mRUPEE has also launched a Retailer Assisted eCommerce Channel which will enable mRUPEE retailers to sell eCommerce services to walk-in customers and offer the great discounts and offers to the offline customers.