Netmagic suggests partners to become more solution centric and problem solvers

Shantaram Shinde
VP & National Head - Channel, Business
NTT Com-Netmagic

In 2018, our traditional SI partners brought in few big collocation and data centres. In 2019, we expect this to grow by about 30% to 35%. The drivers for this growth will be multi cloud, private cloud, SD-WAN, and security services. Two other main contributors will be ‘born in the cloud’ and application integration partners. Changing partner profiles is what we see as a positive outlook for 2019. 

Our aim is to suggest partners to become more solution centric and problem solvers as opposed to reselling the available set of services. Customers will also look at them as a solution or consulting partner with this kind of an approach rather than a reseller for a particular OEM.

Our partner programmes are detailed to ensure that there is no room for misunderstanding, doubts, or error. The key in all of them is simplicity and ensuring both short- and long-term success.

Going forward, we will ensure constant and transparent conversations regarding our partner programmes with all concerned – as has been the norm always. Clear and simple communication is the gateway to achieving the desired objectives.