The number of mobile phone launches in the January-March quarter will fall by around 20% along with shipments as component shortages and shipment delays continue to beset the sector and brands factor in possible impact of the Omicron variant.
Pankaj Mohindroo, Chairman of Industry body India Cellular Electronics Association said, “Stocks are running low and brands are not able to service the sector. Industry will find a way to work around the continuing component shortage but launches in the coming quarter may get delayed.
The new variant has forced handset firms to review their stocks and factor in delays as international travels get restricted and cargo may follow. Brands are cautious that the next set of launches need to have the volumes and if that is limited, then launches need to be deferred.
According to reports, brands are ready with the next three months of allocations. The supply constraints will push dependency towards the second half of the year.
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