A projector is an electronic device that is capable of connecting to a computer or other device and projecting the video output onto a screen or wall. They can be either fixed onto the ceiling, placed on a stand or can even be portable.
The projector market has grown by over 30% in comparison to the previous years. Rise in demand for mobility, growing trend of BYOD across the Corporate and IT sector as well as rising penetration of smartphones across Tier 1 and Tier 2 cities have fuelled the growth for projectors over the past few years. IT, corporate, media, entertainment, rental, BPO and education sectors are the major industries driving the sale of projectors. The education sector is reportedly the biggest segment of projector sales followed by mid-size and small business segments. Development in the home entertainment and gaming segment is also being scaled up with the arrival of 3D, HD and Wi-Fi support features within the current projector models.
Key Takeaways: The projector market in India is extremely fragmented with many brands operating in various categories. The demand of projectors has increased owing to the adoption of digital learning initiatives. However, factors such as high installation cost and lack of awareness are restraining the growth of the projector market.
Cool Vendors: Epson, BenQ, Hitachi, Acer, Canon, Casio, Panasonic, NEC and Sony.
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