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Union Budget Reel 2014

Rx Infotech reveals growth strategy for 2014

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Rx Infotech has announced its four-point growth roadmap for the fiscal year 2014-15 and the ambitious target of Rs.250-crore turnover. The four-point growth roadmap is made having 15 sub-distributors, strengthening its presence in the Tier-2 and -3 cities and towns, expanding its product span by adding Acer, Lenovo in the laptop accessories and spares domain, and tablet PC from FunTab and foray into networking, security and lifestyle product lines. All these would be backed by significant investments in people, processes and penetration.

Atul Gupta, Founder & Director, Rx Infotech, outlined the growth roadmap for 2014 and added, "We are currently in a very exciting period for Rx Infotech as we look to diversify our portfolio with new product lines and fuel growth by opening newer segments and markets across the country. Currently serving 6,500 dealers across 150 cities and towns through 28 branches, we are ready and poised for the quantum leap."

Rx Infotech has been growing at a healthy 30% CAGR since fiscal 2011-12, and has received recognition as the "Emerging Distributor in Indian market". The targeted turnover of Rs.250 crore is well within sight for this fiscal end. Rx Infotech has expanded its product span by adding popular brands like Acer and Lenovo in the laptop accessories and spares domain, and the tablet PC of FunTab. In addition to this, Rx Infotech has appointed 15 sub-distributors across the country. Data Care Corporation (Pune), Earth Syscom (Ahmedabad), Supreme Computers (Chennai), Miraj Infotech (Delhi), Technocraft (Kolkata), Bloom Computers (Coimbatore), Data Motion (Guwahati) are some of them.

Rx Infotech is well entrenched across major markets with 28 offices and reach up to150 cities and towns including Tier-2 and -3 cities. The company is now finalizing its plans for foraying into networking, security and lifestyle product lines.