Salesforce employees protest its NFT plans

Salesforce employees are protesting the company’s reported plans to launch non-fungible token services. Around 400 employees signed a letter that is circulated within the cloud software company’s messaging channels, calling on it to abandon crypto plans discussed internally.

Salesforce, a San Francisco cloud-based software firm that owns Slack, recently announced its plan to launch an NFT cloud sales platform that could let users create and release token-based content. They include launching an NFT Cloud that could help people create NFTs and list them on marketplaces.

Salesforce Market Strategy Director Mathew Sweezey last year wrote that “you’re going to hear a lot more about NFTs” in 2022, although he was generally speaking about the tech world; the company hasn’t unveiled concrete plans.

The letter highlights the negative environmental effects of NFTs as well as their status as “unregulated, highly speculative financial assets”. However, not all employees at Salesforce oppose the NFT plan, but its opponents voiced harsh criticism of the move.

Salesforce Spokesperson Karly Bolton said in a statement, “Our core values guide everything we do, including the development of our products. We welcome our employees’ feedback and are proud to foster a culture of trust that empowers them to raise diverse points of view. We are hosting a listening session with employees next week and will use their input to strengthen our path forward.”