Online shopping portal Snapdeal has inked deal with HDFC to launch co-branded credit card. These cards will target buyers in smaller towns and cities.
As per recent report, the credit card will be launched soon. It is Snapdeal’s second financial offering in last six months.
The deal may benefit the ecommerce firm, which sees a significant portion of its $3 billion annual gross merchandise sales generated from tier-III and IV towns and cities across India, where credit cards and other forms of plastic currency have made little headway.Union Budget Reel 2014
Snapdeal partners with HDFC to roll out co-branded credit card
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Online shopping portal Snapdeal has inked deal with HDFC to launch co-branded credit card. These cards will target buyers in smaller towns and cities.
As per recent report, the credit card will be launched soon. It is Snapdeal’s second financial offering in last six months.
The deal may benefit the ecommerce firm, which sees a significant portion of its $3 billion annual gross merchandise sales generated from tier-III and IV towns and cities across India, where credit cards and other forms of plastic currency have made little headway.
