Talisma Corporation the leading provider of Digital Customer Engagement & CRM Solutions announced the launch of industry’s first of its kind end to end digital engagement platform for brands, at its 2019 annual customer conference. The new offering will help brands navigate challenges across all stages of the customer journey - from prospect management, customer acquisition, service and retention to loyalty and advocacy for the perfect customer journey experience.
With this offering, brands can address today’s challenge of understanding customer behavior’s and relationships with it, from an entire journey management perspective, rather than a standalone touch-point transaction. Brand and customer service areas can look at better business outcomes at lower costs, ensure higher customer satisfaction levels and address gaps in service levels. It will also help brand managers leverage the power of social, mobility, AI & automation functionality in new ways.
“A changing demographic with a greater purchasing power and an increased consumption of information from digital and social media is making it extremely difficult for brands to stay connected with an engaged customer across the entire journey. With this offering, brands can future proof themselves against digital disruption and address their customer journey challenges for better outcomes and stay ahead of customer expectations”, said Raj Mruthyunjayappa, MD - Talisma Corporation.
The customer centric platform includes enhanced functionality across technology areas of Artificial Intelligence, Robotic Process Automation (RPA) and Analytics to enhance productivity, customer satisfaction and experience and the customers of Talisma are spread over 30 countries globally, with direct presence in India, UK, Brazil and United States.
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