
Tata DoCoMo has announced the launch of "SimplySwap" – an industry’s first mobile handset protection service exclusively for its postpay customers in Hyderabad.
SimplySwap is a unique service exclusive to existing and new Tata DoCoMo postpay customers which entitles those who subscribe to swap their handset with a "like for like" mobile handset for any or no reason whatsoever by paying a nominal fee!! And the handset is swapped and door delivered to the customer within 48–72 hours of making the request.
Abhijit Kishore, Head, Mobility Business Unit, Andhra Pradesh Circle, Tata DoCoMo, said, “Tata DoCoMo always aims at customer centricity with innovative and insightful services that deliver long-term value and hence a long-term relationship with our customers. SimplySwap is yet another example of Tata DoCoMo bringing a completely new service which assures peace of mind, and refreshingly different experience to our valuable customers.”
As per Tata DoCoMo SimplySwap service, a customer who signs up within 90 days of buying a new handset; once enrolled, he can simply call 040-66066141 requesting a new swap device of same brand/model. Moreover, a Tata DoCoMo customer can swap his handset twice during the course of a year! All swapped mobile handsets will carry a fresh warranty of six months, irrespective of how old the original device was. SimplySwap service charge consists of two elements; one is a monthly fee which is included in the customer’s regular bill and a second fee when the exchange is completed. These charges vary according to the type of device and start from a monthly fee as low as Rs.89/ with a corresponding swap fee of Rs.400/-.
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