“The CTO has to adopt and adapt quickly to the newest technologies and integrate them with the functions of the teams”
VENKAT RAMANI
CTO Alliance Broadcasting
KEY PRIORITIES FOR 2021
The rapid uptake of digital media consumption is happening and it is imperative for organizations to segment, analyze and understand the present perspective of Digital India. This significant progress in the sophistication of digital users is due to various factors such as income effects, affordability,
availability of internet access, quality of high-speed internet access. The immense demand for the variety in content led to the focus on the supply of the same, thereby increasing the revenues by more than 30% in this pandemic year alone. Multitasking has become more common. Hence, our dependency on a tiny device called a smartphone. The largest consumer of digital media is the age group between 10 - 40 which seeks convenience and connectivity. This is provided by the digital platform. Moreover, the business of TV viewing has shifted from being provider-driven to consumer-driven. No more scheduled programs that people have time to watch. The consumer now chooses what, when, how to view what he desires. This is due to the convergence of television and the internet. This shift has given way to the rise of many content creators. Viewership is becoming more consumerdriven. Adapting to this change must be welcomed.
ADOPTING WORK-FROM ANYWHERE
In the pre-pandemic period, virtual connections used to take place on a smaller scale. But lately, the crisis has forced people to stay connected virtually. Bringing everyone up to speed, keeping the team looped and connected, uploading all content and syncing them, doing voice recordings remotely, and connecting all users to NRCS have been a tremendous challenge. But we manage to do it. The use of virtual video platforms like Zoom, Google Meet and Skype has been integrated successfully.
REDESIGNING IT & SECURITY STRATEGY
The CTO has to adopt and adapt quickly to the newest technologies and integrate them with the functions of the teams. This will increase productivity. We should only focus on the best technologies to improve productivity in a more modernized way
NVIDIA announces Advanced Autonomy to Mobile Robots with Isaac AMR
NVIDIA has announced to launch a new platform to enable the next generation of autonomous...
Alteryx brings Unified Platform Experience to boost Analytics Automation
Alteryx has announced expanded cloud-connected platform experiences for its flagship...
Roposo brings in Shipstreak, end-to-end order management tool
Roposo has launched Shipstreak, a comprehensive order management solution design...
Genesys creating an exceptional Customer Experience leveraging the skillful orchestration of Employee Experience
To recognise its strategic partners advancing the industry, Genesys, organised the APAC Pa...
TDC Captures the Beauty of our Natural World at Vivid Sydney 2023
Sydney, Australia, May 2023 – It would be easy for a company like TDC – T...
MediaTek organizes its 12th Chapter of Technology Diaries
MediaTek has hosted its 12th Chapter of Technology Diaries themed ‘The Vision to Go...
Startup Odisha to feature on CII’s Corporate-Startup Connect Platform CII ICONN
In an effort to provide startups in Odisha with a strong corporate connection, Startup Odi...