THE FOCUS OF OUR PARTNER PROGRAM IS TO DRIVE CUSTOMER SUCCESS TOGETHER

By VARINDIA - 2020-10-05

THE FOCUS OF OUR PARTNER PROGRAM IS TO DRIVE CUSTOMER SUCCESS TOGETHER

SANJOY MUKHERJEE
Senior Director & Head Technology Alliances & Channels, Oracle India Pvt. Ltd.

 

NEED OF A PARTNER PROGRAMME


Harnessing the strengths and abilities of the partner ecosystem is one of the most strategic ways for businesses to scale their innovation and solve complex challenges. We treat partners as an extension of Oracle. We see to it that partner resources are as enabled as every other resource within our organization. A well-designed and sustained partner program complements our efforts to collaborate more deeply with our customers. Our partners understand and appreciate our technology as well as how it can be integrated into their business to help their customers become more successful.


IMPORTANCE OF A PARTNER PROGRAMME


Aligned to Oracle’s cloud-first strategy, we’re committed to nurture a robust partner ecosystem and engage with customers on transformational deals. The cloud has shifted customer demands, placing the focus on innovation, speed, and customer experience. Ultimately, our partner- focused programs are designed to ensure customer success.we have recently made a huge investment to completely revamp our existing partner program by launching “Modernized Oracle PartnerNetwork” which is a customer-focused, cloud-first partner program that accelerates the transition to cloud, driving superior customer experience and business outcomes.


MAIN CONCERNS TO ADDRESS


At Oracle, the focus of our partner program is to drive customer success together. Therefore, our partner program OPN 2020 has been designed with focus on 3 key tenets and they are Customer centricity, Success driven approach and Simplified process. Partners are key stakeholders for us when it comes to driving growth for Oracle as they account for around 80% transactions in one way or another in JAPAC. Therefore, we have ensured to integrate elements in our program such as – trust & relevancy with customers, accelerating time to market and enabling easy identification of new opportunities through clear program tracks.


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