SUCHIT KARNIK
COO,
RAH Infotech Pvt. Ltd.
NEED OF A PARTNER PROGRAMME
Channel partners are the most important element in the overall distribution network and we take utmost care in building and nurturing our partner ecosystem. They engage with the customers at all levels and are vital for building relationships and offering support and services for them. Henceforth, it is very important the partners are well trained, adequately informed and sufficiently supported to add value to the over distribution led business.
IMPORTANCE OF A PARTNER PROGRAMME
Investment in our partner ecosystem is a continuous and ongoing programme and our investment goes in for conducting technical training sessions, relationship building measures and partner empowerment activities.
MAIN CONCERNS TO ADDRESS
We design our partner program keeping in mind the requirements of our technology partners or OEMs as well as with a close eye on the industry dynamics and customers’ requirements. The partner program also includes technical demonstration sessions and simulations to give them hands-on experience of various technologies and probable use cases.Besides, as part of our partner connect program, we run spiff and incentive programs to encourage as well as to recognize the efforts of our channel partners.
