Acer considers its growth to be deeply interconnected with partner success

SANJEEV MEHTANI
CHIEF SALES OFFICER, ACER INDIA

“At Acer India, our channel policies are built on the belief that our growth is deeply interconnected with the success of our partners. We have designed a balanced framework that aligns corporate objectives with the evolving needs of our channel ecosystem, ensuring mutual profitability and sustained growth. Our policies are adaptive, transparent, and market-responsive, enabling partners to remain agile in a rapidly changing environment. We continue to strengthen our engagement through performance-linked incentives, co-marketing initiatives, and structured enablement programs that empower partners to expand their reach and enhance service quality.

ESTABLISHING TRUST & LOYALTY

Building and nurturing trust has always been at the core of our channel philosophy. Over the past year, we have enhanced our partner engagement through structured programs that focus on profitability, knowledge sharing, and consistent support. We conduct regular partner meets, training sessions, and certification programs to help our partners stay updated with the latest technologies and market opportunities. Our digital platforms offer real-time access to pricing, inventory, and support tools, enabling faster decision-making and operational efficiency.

Looking ahead, our vision is to build a more connected, intelligent, and future-ready channel ecosystem that thrives on collaboration and innovation. We aim to deepen regional partnerships, expand our distribution footprint, and leverage digital tools to enhance agility, transparency, and efficiency across operations. As AI and hybrid computing become central to business transformation, we see our partners as key enablers in helping customers unlock the full potential of these technologies.”